SO.. YOU DON’T LIKE MOST SALES PAGES?
Yay! Same here.
We might have just the same level of weirdness : )
I adore this beautiful world, full of variety.
We all look different – skin color, eyes, hair…
Now, take 90% of all sales pages.
They look the same!
How can this be, when we humans are so
?
We have 550 million entrepreneurs in this world. I would expect a different color sales page from every one of them – but no.
The majority of sales pages are a greyish cocktail of big promises, some subtle (or super overt) manipulation tactics, and a clear statement of what you’d miss if you do not take up on the amazing offer.
In short: they’re based on fear and lack.
Since this has become the standard, many people now think that it’s the only way to go.
It’s not.
AT
ALL
Sales pages – and all of your other marketing – can be exciting, juicy, and magical.
You can turn all of your marketing in a work of art that’s a reflection of who you are.